Brand Protection

22 May

Brand Protection, E-commerce

How to Remove Counterfeits on Meesho, IndiaMart and Myntra

29 May 2026
Posted by Shiva Sundaram
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Most brand protection conversations in India focus on Flipkart and Amazon. Those platforms deserve attention, but the more dangerou...

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19 May

Brand Protection, ROI & Business Case

How to Calculate ROI of Anti-Counterfeiting Investment

29 May 2026
Posted by Mithileshkumar R Naik
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Most anti-counterfeiting investments never get funded. Not because the problem is not real, but because the business case i...

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19 May

Brand Protection, Supply Chain

How Grey Market Diversion Steals Indian Brand Revenue

29 May 2026
Posted by Mithileshkumar R Naik
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When your product shows up on a marketplace at 30% below your official MRP, your first instinct might be to call it a counterfe...

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18 Feb

Brand Protection

Implement These Five Steps to Protect Your Brand

19 May 2026
Posted by Arun Krishnan
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A change presents opportunities and threats. The business landscape, along with buyer behaviour, has been changing at a rapid pace. D...

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18 Feb

Brand Protection

The True Cost of Counterfeits: Why Brand Protection is Important

19 May 2026
Posted by Arun Krishnan
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In today's fast-paced digital world, brands face a critical challenge: capturing and retaining customer attention in just 15 seconds. H...

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14 Feb

Brand Protection

How Acviss Will Squeeze the Counterfeiter’s World Down to Zero

19 May 2026
Posted by Arun Krishnan
0 comments

Let us plunge into the simple definition. It is duplication of something (it can be a consumer product, certificates etc,.) which is va...

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