Protect Your Electrical Brand and Reward Your Customers
Fake electrical products put consumers at safety risk and destroy the brand equity you have built with dealers. Acviss gives every product a non-cloneable identity, detects counterfeits with 100% success, and turns authentic product scans into loyalty rewards.
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The Challenges Facing Electrical Brands
Counterfeit electrical products carry serious safety risks and silently drain revenue from brands and their authorised dealer networks.
Fake products using your brand name causing safety incidents and destroying consumer confidence at the point of sale
Dealers pushing counterfeit stock over genuine products because margins are higher and there is no way to verify
No consumer engagement mechanism to reward genuine buyers and build loyalty with your end usersElectrical Counterfeiting: By the Numbers
Data from industry bodies and government enforcement agencies on the scale of fake electrical products in India and globally.
Estimated annual loss to India's electrical goods sector from counterfeit and substandard products flooding authorised distribution channels.
IEEMA / FICCI CASCADE
Of electrical goods sold in India estimated to be substandard or counterfeit, posing serious fire and safety hazards to households and commercial buildings.
Bureau of Indian Standards (BIS)
Electrical goods rank among the top three most counterfeited product categories in BIS enforcement raids and FICCI CASCADE counterfeit seizure reports.
FICCI CASCADE Report
Acviss Solutions for Electrical Brands
Authenticate every product, reward every genuine consumer, track your supply chain, and eliminate fakes — all from one platform.
CertifyProduct Authentication
Assign a unique, non-cloneable identity to every electrical unit using secure QR codes or tamper-evident labels. Dealers, electricians, and consumers can verify authenticity instantly with a scan, giving you a 100% counterfeit detection rate across your distribution network.
Learn About Certify →
BonusConsumer Loyalty and Rewards
Every scan of a genuine product becomes a loyalty touchpoint. Bonus powers custom-branded rewards apps where consumers earn points for authenticating products, driving repeat purchases and giving your brand a direct channel to end users beyond the dealer network.
Learn About Bonus →
OriginDealer and Supply Chain Tracking
Track every product from the warehouse to the dealer counter with real-time custody data at every handoff. Origin reveals where fakes enter your supply chain so you can take targeted action against bad actors without disrupting your authorised dealer network.
Learn About Origin →
Phantom CodeNon-Cloneable Label Technology
Phantom Code makes every Acviss label physically impossible to copy or replicate. Even if a counterfeiter photographs and reprints the label at high resolution, the Phantom Code renders it unverifiable at the point of scan — defeating even the most sophisticated fake attempts.
See How It Works →
Authenticate. Protect. Reward.
Acviss combines product authentication and consumer loyalty into one seamless scan experience, turning every verified product into a consumer engagement opportunity.
Non-cloneable QR labels delivering 100% counterfeit detection across 14,000+ dealer points
Custom-branded loyalty rewards app turning every authentic scan into earned points
600K+ reward redemptions processed across consumer-facing loyalty programs
28% year-on-year CAGR growth in earnings recorded by Sturlite after deployment
Real-time supply chain tracking from warehouse to dealer to end consumerProven Results in Electrical
Sturlite Electric
Sturlite, with 16 years of operation, 100+ product categories, and 14,000+ dealers, was losing sales to fakes using their brand name. Acviss deployed Certify for product authentication and Bonus for a custom-branded rewards program called Sturlite Rewards. The result was 100% counterfeit detection and a meaningful uplift in consumer loyalty and brand revenue.
View All Case Studies →"From our initial engagement to now, I have seen Acviss grow immensely as a company. It is full of innovative ideas and has a sharp and strategic approach. Through Acviss, we have effectively combated counterfeiting issues at K-Onn, significantly improving our brand loyalty."
Abhishek Jain
Director, K-ONN India LLP
See Acviss in Action
Get a live walkthrough of how Acviss authentication and loyalty work together for electrical brands across dealer networks.
Frequently Asked Questions
Every product is assigned a Phantom Code label that cannot be photographed or replicated. If a counterfeiter copies the label and applies it to a fake product, the scan returns an invalid result instantly. This makes it physically impossible for a fake product with a copied label to pass verification at any point in the chain.
Yes. Acviss Bonus runs alongside Certify so that every authentic product scan automatically enrolls the consumer into your rewards program. You get authentication data and consumer engagement data from the same scan event, with no additional steps for the consumer.
Yes. Acviss has been deployed across brands with 14,000+ dealer points. The platform handles high transaction volumes and gives you visibility into scan activity at every dealer location, so you can identify where counterfeits are being sold and take action accordingly.
K-ONN, a new brand under the Kundan Group, used Acviss Certify and Bonus to protect 100,000 products and sign up 1,000 loyalty users in their first year. By combining authentication with rewards from launch, they built consumer trust and brand recognition faster than traditional methods allow.
Protect Your Brand. Reward Your Consumers.
Join electrical brands that have achieved 100% counterfeit detection and built thriving consumer loyalty programs with Acviss.
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