Electrical & Lighting · Product Authentication

Product Authentication for Electrical and Lighting Brands

A homeowner buys what looks like your LED driver from a local electrical shop. It fails in 90 days. They post about it. Your brand takes the hit. The product was never yours. Authentication stops this before it starts.

QR Verify BIS Linked Certify Phantom Code No App Required Anomaly Detection
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Acviss Certify electrical product authentication
Trusted by
Kitply Corteva ITC Pigeon TATA
80+
Brands Protected
2B+
Products Secured
11+
Countries
ISO 27001
Certified
The Authentication Gap

Most Electrical Products in Market Have No Way to Be Verified

A dealer cannot tell a genuine MCB from a fake by looking at it. Neither can a homeowner, a contractor, or in many cases your own field team. Without unit-level authentication, the only way to find out is when something fails.

$169B+
Annual global market for counterfeit electrical goods and components
ICC BASCAP
1 in 4
LED bulbs sold across Asia-Pacific markets is counterfeit or substandard
Energy Efficiency Asia
30%
Of electrical fires in India involve substandard or fake components
Bureau of Energy Efficiency
What Authentication Catches

Five Fraud Types That Fool Visual Inspection but Not a Scan

Fake BIS-Certified Products

MCBs, switches, and wiring accessories with replicated BIS marks that have never passed mandatory testing. They look identical to certified product on the shelf but fail catastrophically under rated load.

Inflated Lumen Claim LEDs

LED bulbs labelled at 1200 lumens delivering 700. Your energy-efficient line gets compared with a counterfeit that nobody knows is fake, and your reputation pays the price.

Repackaged Returns and B-Grade Stock

Returned or rejected inventory gets repackaged and re-entered into distribution as new product. Your warranty team starts seeing failure claims on batches that should never have left the factory.

Grey Market Imports with Mismatched Specs

Electrical product certified for 110V markets arrives in 230V markets. The voltage ratings do not match. The safety markings do not apply. But the branding looks right.

Duplicate Serial Numbers

Counterfeiters use known valid serial numbers from your authentication database. Consumer scans verify as genuine. Only anomaly detection across your entire scan dataset catches the duplication.

Regulatory Requirements

Authentication Is the Practical Answer to These Four Mandates

Each of these regulations requires you to prove your product is what it says it is. Unit-level authentication gives you and your supply chain partners the tool to do that at every point of sale.

INDIA BIS Compulsory Registration

Over 370 categories of electrical products require mandatory BIS certification. Dealers and enforcement teams need to be able to verify a product's BIS status at the point of sale. A scan-to-verify system makes that possible without specialist equipment.

Certify links each product's QR to its BIS licence number for instant dealer and consumer verification.
USA UL Listing and FCC Part 15

UL listing is required for most consumer electrical products. If a product carrying your UL file number fails, your ability to show it was not yours requires provenance documentation tied to each unit. Authentication at unit level is that proof.

Origin logs the supply chain from the certified facility so you can prove product provenance if a claim is challenged.
EUROPE CE Marking under the Low Voltage Directive 2014/35/EU

Market surveillance authorities actively test electrical products and can demand documentation. Product-level authentication with CE Declaration of Conformity reference gives your distribution network the ability to verify compliance at any point.

Certify carries the DoC reference in each product's digital identity for authority verification.
GLOBAL IEC 60898 and IEC 60269

Products claiming IEC compliance must have test certificates from accredited labs for specific certified facilities. Unit-level authentication tied to factory of origin is what links each product to the certificate that covers it.

Origin's audit trail documents which certified factory produced each shipment.
What Acviss Does

Two Authentication Layers. One Verifiable Product Identity.

Certify gives every product a visible digital identity anyone can scan. Phantom Code adds a covert forensic layer for situations where the visible QR is not enough. Together they cover every authentication scenario your team faces in the field.

Authentication
Certify

Every product gets a unique QR code backed by a digital record containing certification status, factory of origin, and compliance references. Anyone in your supply chain scans and gets a confirmed genuine or flagged result in under two seconds.

  • Unit-level unique QR codes with BIS licence link
  • Consumer scan-to-verify with no app or account required
  • CE Declaration of Conformity and UL file reference per unit
  • Duplicate serial number anomaly detection and real-time alerts
  • Scan heatmaps showing geography and volume of verifications
  • Batch reporting dashboard for your compliance and QA teams
Learn about Certify
Covert Security
Phantom Code

A forensic authentication marker embedded during production that is invisible to the naked eye. Your enforcement and legal teams use a dedicated reader to verify authenticity in the field or at a customs checkpoint, with no possibility of replication by counterfeiters.

  • Invisible covert code that counterfeiters cannot detect or replicate
  • Field-readable by enforcement teams without consumer-facing exposure
  • Pairs with Certify QR as a second authentication layer
  • Applicable to switchgear, cable packaging, and lighting cartons
  • Evidence-grade output for customs enforcement and legal actions
  • Tamper-detection built into the forensic layer
Learn about Phantom Code
"

"This solution is both Unique and 100% Effective. It actually works."

Abhishek JainDirector, K-ONN

See How Acviss Supports Electrical Product Authentication

Get a tailored product authentication plan for your Electrical products and channels.

  • ✅ Risk Audit: We map your Electrical product, channel, and customer journey.
  • ✅ Live Demo: See Acviss product authentication workflows on your use case.
  • ✅ Tailored Rollout: Get a practical deployment plan for your products and existing systems.

Trusted by Leading Brands

Kitply Corteva ITC Limited Pigeon TATA

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FAQ

What Electrical Brands Ask About Product Authentication

No scanner needed. A dealer scans the QR code with any smartphone camera and lands on a branded verification page that returns a genuine or flagged result in under two seconds. The page shows the BIS licence number, CE compliance reference, and product details. If the scan returns no record or a mismatch, the page guides the dealer on what to do next. Your channel sales head can track scan volume by region from the dashboard.
Certify handles visible, consumer-facing authentication. Phantom Code handles forensic, enforcement-facing authentication. Counterfeiters can see a QR code and attempt to replicate the label or redirect the scan. Phantom Code is invisible and undetectable by standard imaging equipment. Your enforcement team uses it during customs inspections, market sweeps, or legal proceedings to prove a product is or is not genuine. The two layers together cover every scenario.
Certify supports bulk verification workflows. A contractor receiving a large delivery can scan a sample from each box or pallet using a mobile device. The system validates the sample against the batch record and confirms the delivery is consistent with authorised product. For projects requiring full unit-level verification at installation, Certify supports that too, with every scan logged in the product's movement record.
Yes. Certify's anomaly detection engine monitors every scan event and flags serial numbers appearing in geographically implausible patterns. You configure the alert thresholds. When a duplicate scan pattern is detected, your brand protection team gets an alert with the full scan history, locations, and timestamps. This is often the first indication that a counterfeit batch has entered your distribution network with copied serial numbers.
Yes. Certify manages multiple product lines, SKUs, and compliance references from a single platform. Each product line can have its own authentication template, compliance documentation links, and alert configuration. A switchgear QR can link to BIS certification while a lighting QR links to CE and energy rating data. Your compliance team manages everything from one dashboard with line-level reporting.
Most deployments for existing product lines go live in 6 to 10 weeks. That covers database setup, QR code or label production, packaging line integration or offline labelling, and team training. If you are starting with a new product launch, we can align the deployment timeline to your production schedule. Your implementation manager coordinates everything so the rollout does not disrupt current production volumes.

Give Every Installer, Dealer, and Consumer a Way to Know Your Product Is Real.

80+ brands across 11+ countries use Acviss to authenticate their products and stop counterfeit claims before they start. Book a call and we will show you how Certify and Phantom Code work for your product range.

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