What Are Non-Cloneable Labels?
Features of Non-Cloneable Labels
Non-cloneable labels utilise advanced materials, printing techniques, or digital technologies to create unique identifiers or authentication features that are extremely challenging for counterfeiters to reproduce accurately.
- Microtext: microscopic text embedded in the label, readable only under magnification, impossible to reproduce with standard printing equipment.
- Holograms: optically variable devices that change appearance based on viewing angle, creating a visual authentication layer that is difficult to replicate.
- Colour-shifting inks: inks that change colour when viewed at different angles, providing a highly visible and difficult-to-copy security feature.
- Unique serial numbers: each label carries a distinct identifier linked to a cloud record, enabling unit-level verification and duplicate detection.
- Encrypted 2D codes: cryptographically protected QR or DataMatrix codes that carry server-validated authentication data tied to a single product unit.
Benefits by Industry
The benefits of non-cloneable labels vary across industries but include common advantages:
- Ensuring product authenticity and integrity with tamper-proof technology
- Enhancing consumer trust and brand reputation
- Protecting against revenue loss due to counterfeit sales
- Meeting regulatory requirements and compliance standards
- Facilitating product traceability and supply chain visibility
- Preventing potential risks to consumer health and safety
Acviss Non-Cloneable Label Solutions
Acviss offers multiple non-cloneable label technologies to match different security requirements and packaging formats. Uniqolabel provides patented holographic labels for immediate visual counterfeit identification. For brands that need invisible authentication embedded directly into packaging artwork, Axion Label uses AI-generated cryptographic micro-textures that are mathematically impossible to replicate.
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Acviss Uniqolabel and Axion Label provide holographic and AI-generated non-cloneable authentication for brands across FMCG, pharma, agro, and consumer goods.
Explore UniqolabelFrequently Asked Questions
A label is non-cloneable when it combines a physical feature that is difficult to reproduce (hologram, micro-texture, encrypted ink) with a digital layer that is validated server-side. Even if a counterfeiter manages to visually copy the physical label, the server-side check will detect that the code has already been registered to a different unit and flag the duplicate.
Yes. Options like Acviss Axion Label and Phantom Code embed authentication invisible into existing artwork at the pre-press stage, requiring no physical label addition. Holographic labels like Uniqolabel can be applied as a separate sticker using standard label applicators on most production lines.
For digital non-cloneable codes, consumers scan the QR code using their smartphone camera or WhatsApp — no dedicated app is needed. The scan result confirms whether the product is genuine, when and where it was manufactured, and whether the code has been scanned before. Holographic labels provide an immediate visual authentication cue without any device.
Pharmaceuticals use them for drug authentication and regulatory compliance. Agrochemicals use them to prevent fake inputs reaching farmers. FMCG brands use them to protect market position and consumer trust. Electronics and automotive component brands use them to prevent warranty fraud from counterfeit parts.
A hologram is a visual-only authentication feature that distribution staff and consumers can check without a device. A non-cloneable QR code provides digital authentication verified by a server, enabling detailed product data, scan history, and alerts. The strongest programmes layer both: a hologram for instant visual checks and an encrypted QR code for digital verification with full supply chain data.
