What Is a Track and Trace System?
Why Track and Trace Is Important
Modern supply chains face challenges such as counterfeiting, diversion, quality failures, unauthorised distribution, and lack of visibility. Track and trace solves these by providing a single source of truth for product movement and lifecycle events.
- End-to-end transparency across all distribution tiers
- Real-time product verification at any supply chain node
- Detailed audit trails for regulatory compliance
- Faster, targeted product recalls
- Protection against counterfeit and parallel markets
- Accurate inventory and stock movement data
- Reduced supply chain risks and inefficiencies
How a Track and Trace System Works
Key Components of a Track and Trace System
1. Unique Product Identifiers: Serialised QR Codes, GS1 DataMatrix, RFID tags, barcodes, non-cloneable codes, digital fingerprints.
2. Data Capture Infrastructure: Scanners, mobile apps, IoT devices, inline printers, and machine vision systems.
3. Central Traceability Platform: Stores supply chain events and provides analytics, alerts, and audit logs.
4. Integration Layer: APIs for ERP, WMS, LIMS, CRM, and MES systems (SAP, Microsoft Dynamics 365).
5. Verification Tools: Consumer authentication, distributor and retailer validation, field inspection workflows.
Where Track and Trace Systems Are Used
Track and trace systems are used across industries requiring strict transparency, regulatory oversight, or risk mitigation:
- Pharmaceuticals (DSCSA, EU FMD compliance)
- Agro-chemicals (counterfeit prevention and refill control)
- Food and beverages (food safety traceability)
- FMCG and cosmetics
- Electronics and automotive parts
- Medical devices
- Manufacturing and industrial goods
- Logistics and e-commerce
Track and Trace vs. Traceability
Although related, these are not identical concepts. Track refers to knowing where a product currently is (location-based). Trace refers to knowing where a product has been (history-based). A complete system performs both.
End-to-End Visibility with Origin
Acviss Origin is a blockchain-backed track and trace platform that gives manufacturers real-time visibility from production to consumer, with full SAP and ERP integration and geofencing alerts for distribution control.
Explore OriginFrequently Asked Questions
Traceability is the broader capability to reconstruct the history and location of a product at any point. Track and trace is the active, real-time system that makes traceability possible by recording every movement and event as it happens.
ERP integration is not mandatory to start, but it significantly improves data quality and operational efficiency. Systems like Acviss Origin support SAP and Microsoft Dynamics 365 integration, allowing batch and serialisation data to flow between production and the traceability platform automatically.
When a defect or safety issue is identified, track and trace allows brands to immediately identify which batches are affected, where those units are currently located across the supply chain, and which distributors and retailers hold them — enabling a targeted, fast recall rather than a blanket market withdrawal.
Yes. By assigning territory-specific identifiers and using geofencing, track and trace systems can detect when a product appears in an unauthorised geography or outside its designated distribution channel, triggering an alert for the brand's supply chain team.
In pharmaceuticals, the US Drug Supply Chain Security Act (DSCSA) and EU Falsified Medicines Directive (FMD) mandate unit-level serialisation and traceability. India's CDSCO is progressively implementing similar requirements. Agro-chemical and food sectors also face growing regulatory pressure for supply chain documentation in multiple markets.