Nutraceuticals

Protect Your Supplement Brand and Every Consumer Who Buys It

Fake protein powders, whey supplements, and health products sold under your brand name don't just cost revenue. They put your customers' health at risk and create a support crisis your team has to absorb. Acviss gives every genuine supplement a non-cloneable identity that consumers can verify with a scan before they open the seal.

Built for nutraceutical brands and health product manufacturers.

Acviss Certify authentication for nutraceutical brands

Trusted by Leading Brands

ITC TATA Pigeon Kitply Corteva
80+
Brands Protected
2B+
Products Secured
30+
Countries
ISO 27001
Certified

The Challenges Facing Supplement and Nutraceutical Brands

The health supplement market is high-margin and lightly regulated, making it a primary target for counterfeiters who know that fake products are difficult for consumers to identify before consumption.

Counterfeit protein powders and supplements with diluted or undisclosed ingredients sold under your brand name creating health risks and support crises you did not cause
Online marketplaces and grey market resellers selling fake supplements at a discount, cannibalizing your authorised DTC and retail channel with products you cannot control or quality-test
No direct consumer relationship or verification touchpoint between purchase and consumption, leaving customers with no reliable way to confirm what they are taking is genuine

Supplement Counterfeiting: By the Numbers

Research from Indian regulatory bodies and global health authorities on the scale of counterfeit and substandard supplements in the market.

โ‚น5,000 Cr+

Estimated annual revenue loss to India's health supplement and nutraceutical sector from counterfeit products sold online and through grey-market resellers and informal retail channels.

ASSOCHAM India

40%

Estimated share of supplements sold through online channels in India that fail to meet labelled ingredient standards or contain undisclosed substances when independently tested.

FSSAI Advisory / Food Safety and Standards Authority of India

200%

Growth in reported counterfeit supplement cases globally over the last five years, driven by DTC e-commerce expansion and the difficulty of visually distinguishing fake products from genuine ones.

World Health Organisation (WHO)

Acviss Solutions for Nutraceutical Brands

Authenticate every unit, build a direct consumer verification channel, track your supply chain, and protect your brand across every platform your customers buy from.

Certify

Unit-Level Supplement Authentication

Assign a unique, non-cloneable identity to every tub, pack, and sachet at the factory. Consumers scan the QR label before opening the product to verify it is genuine, giving every purchase a verification touchpoint that protects health-conscious consumers and gives your brand a direct post-purchase relationship with buyers.

Learn About Certify →
Origin

Supply Chain Tracking to Point of Sale

Track every product unit from manufacturing through distributor, retailer, and DTC fulfillment with real-time custody records. Origin identifies where grey-market products enter your distribution channel and which resellers are handling counterfeit inventory, giving you the data to protect your authentic supply chain.

Learn About Origin →
Bonus

Consumer Loyalty and Repeat Purchase Programs

Bonus turns every genuine product scan into a loyalty event. Consumers earn points for verifying authentic products, which they can redeem for discounts, free products, or exclusive brand content. For supplement brands, this creates a recurring engagement loop tied directly to the authentic purchase cycle and builds consumer preference for verified genuine products.

Learn About Bonus →
Phantom Code

Non-Cloneable Label Technology

Phantom Code makes every Acviss label physically impossible to photograph or replicate at any resolution. Even a visually identical copy of the label applied to a counterfeit supplement fails verification instantly, making it impossible for counterfeiters to create labels that pass consumer authentication checks.

See How It Works →
Acviss consumer loyalty and authentication for supplement brands
How It Works

Verify. Engage. Retain.

Acviss combines product authentication with consumer loyalty, giving supplement brands a direct relationship with buyers while making every authentic product purchase a rewarding experience that drives repeat buying.

Paper-based non-cloneable labels integrated with Shopify and D2C stores for e-commerce authentication
50,000+ labels deployed in first order for supplement brands with same-cycle sales uplift reported
Consumer loyalty rewards turning authentic scan events into repeat purchase incentives
Supply chain tracking identifying grey market resellers and unauthorized e-commerce sellers
No app required for consumer verification, works on any smartphone through a mobile web link

Proven Results in Nutraceuticals

Case Study ยท Product Authentication

Gainz4Ever

Gainz4Ever, a premium protein and whey supplement startup, was facing counterfeiting threats at a critical early growth stage with no direct consumer verification mechanism. Acviss deployed paper-based non-cloneable labels integrated directly with their Shopify store. In the first order alone, 50,000+ labels were deployed across their product range. The team reported a rise in sales and improved customer satisfaction driven by consumer confidence in product authenticity.

View All Case Studies →
50,000+
Labels Deployed
Sales
Uplift Reported

"We have seen a rise in sales after partnering with Acviss and our customers are happy with the new verification solution."

CEO

Gainz4Ever

See Acviss in Action

Get a live walkthrough of how Acviss authentication and loyalty work for nutraceutical and health supplement brands at every scale.

ISO 27001 Certified 2 Granted Patents E-Commerce Integration Non-Cloneable Technology No App Required

Frequently Asked Questions

Acviss Certify integrates directly with Shopify and major DTC platforms, linking each unique label to an order record at the point of fulfillment. When a consumer scans the label, the verification confirms the specific product unit was part of a genuine order. This gives DTC supplement brands end-to-end traceability from order fulfillment to consumer verification without additional middleware or technical setup.

No. Consumer verification happens through a mobile web link opened by scanning the QR code on the product label. Any smartphone camera with a QR reader can initiate verification instantly. No app download is required, which removes the friction that kills adoption in consumer authentication programs. Supplement brands can mention "Scan to Verify" on packaging without worrying about install rates affecting authenticity check frequency.

Acviss works across brand scales, from supplement startups to established enterprise manufacturers. Gainz4Ever, a startup, deployed their first 50,000 labels and saw a measurable sales uplift within their first deployment cycle. Minimum order quantities are designed to be accessible for growing brands, and the platform scales as your product range and volume expand without requiring platform migration or renegotiation.

Acviss combines physical authentication with marketplace monitoring. Certify labels on your physical products give consumers a way to verify authenticity at delivery. TruViss monitors Amazon, Flipkart, and other platforms in real time for unauthorized sellers and fake listings using your brand name or product images, generating takedown alerts and supporting evidence for platform IP enforcement teams.

Protect Your Supplement Brand. Build Consumer Trust.

Join nutraceutical brands using Acviss to authenticate every product, reward loyal consumers, and eliminate counterfeits from every channel your customers use to buy supplements.

Talk to an Expert