Agriculture · Supply Chain Traceability

Supply Chain Traceability for Agri-Input Brands

A distributor in your northern zone is selling subsidised seed in the south at market price. Your team finds out six weeks after the season ends. Origin gives you the visibility to catch it before it leaves the warehouse.

PPV&FR Act Federal Seed Act EU Common Catalogue ISTA Origin Certify
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Acviss Origin supply chain traceability for agriculture
Trusted by
Kitply Corteva ITC Pigeon TATA
80+
Brands Protected
2B+
Products Secured
11+
Countries
ISO 27001
Certified
The Numbers Are Hard to Ignore

Agri Supply Chain Failures Cost Billions Every Year

Most agri-input companies do not know a supply chain breach has happened until a farmer complains, a news story breaks, or a government investigation begins. By then the product is already in the field and the reputational damage is already in motion.

$9B+
Annual value of counterfeit seeds in global markets, destroying livelihoods and crop seasons
FAO
30-50%
Counterfeit seed penetration in some sub-Saharan African and South Asian markets
USAID / FAO
₹2B+
Estimated losses to Indian farmers annually from fake seeds, fertilisers, and crop inputs
NSAI
Where Traceability Breaks Down

Five Supply Chain Failures That Happen Without Visibility

A farmer plants what the packet says is a high-yield hybrid. Harvest comes in 30% below expectation. Lab tests show the seeds were open-pollinated stock in hybrid packaging. A full season is gone.

Empty packets from certified batches get refilled with low-grade seed. The certification tag is intact. The germination rate is not.

Fungicides and insecticides with the right brand label but a fraction of the stated active ingredient. Crop diseases go untreated. The brand gets blamed for poor efficacy.

State seed certification agency test reports are forged or altered to show passing germination rates for substandard lots. Wholesalers accept the lot without physical testing.

Government-subsidised seed for marginalised farmers is diverted and sold at market price in non-target areas. The subsidy scheme fails. Your brand gets associated with fraud.

Regulatory Requirements

Traceability Is Not Just Best Practice. It Is Law in Key Markets.

Seed lot documentation, chain of custody records, and sampling provenance are required by regulators in India, the US, Europe, and international markets. Origin is built to satisfy all of them from one system.

INDIA PPV&FR Act 2001

The Plant Varieties Protection and Farmers' Rights Act protects registered seed varieties and makes unauthorised production or sale of protected varieties a civil and criminal offence. State seed licensing adds another layer of compliance.

Certify links each seed packet QR to its PPV&FR registration so dealers and farmers can verify variety authenticity instantly.
USA USDA APHIS Federal Seed Act

The Federal Seed Act requires accurate labelling for germination percentage, purity, and variety name on all seeds sold in interstate commerce. Mislabelling is a federal offence.

Origin logs each seed lot's movement from breeder to farmer, creating a verifiable chain that maps to Federal Seed Act labelling requirements.
EUROPE EU Common Catalogue Directive 2002/55/EC

Only varieties listed in the EU Common Catalogue or national variety lists can be marketed within the EU. Each variety must meet DUS criteria: Distinctness, Uniformity, and Stability.

Certify's digital variety identity can be tied to the EU variety catalogue entry for instant retailer verification.
GLOBAL ISTA Orange International Rules

The International Seed Testing Association's rules govern seed sampling, testing, and certification for international trade. ISTA certificates are required for seed imports and exports across 75+ countries.

Origin tracks lot provenance and sampling records in a format consistent with ISTA documentation requirements.
What Acviss Does

Track Every Lot. Alert on Every Deviation.

Origin gives your team full batch-level chain of custody from breeder to retailer. Certify adds unit-level authentication so every individual pack carries a traceable identity. Together they cover every gap in your current visibility.

Traceability
Origin

Every seed lot gets a traceable digital identity from the moment it leaves your facility. Every scan at every distribution node is GPS-tagged and time-stamped. When something moves outside its assigned territory, your team gets an alert before it reaches the wrong market.

  • Batch-level chain of custody from breeder to farmer
  • GPS-tagged scan events at every distribution node
  • Automatic territory deviation alerts in real time
  • Subsidised scheme diversion detection by region
  • ISTA-compatible lot provenance documentation
  • Audit trail for state seed licensing inspections
Learn about Origin
Authentication
Certify

Unit-level authentication that ties every pack back to its origin batch. When a farmer or dealer scans a pack, the verification response confirms not just that the product is genuine but which batch it came from and where it was authorised to be sold.

  • Unique serialised QR per pack tied to batch data
  • Scan response confirms variety, batch, and authorised region
  • Farmer verification with no app or login required
  • PPV&FR variety registration linkage per unit
  • Counterfeit and duplicate scan detection
  • Real-time dashboard for QA and distribution teams
Learn about Certify
"

"Acviss's Yellow Label and Origin successfully eliminated our counterfeit threats with complete security across the supply chain."

QA HeadFMC Corporation

See How Acviss Supports Agriculture Track And Trace

Get a tailored track and trace plan for your Agriculture products and channels.

  • ✅ Risk Audit: We map your Agriculture product, channel, and customer journey.
  • ✅ Live Demo: See Acviss track and trace workflows on your use case.
  • ✅ Tailored Rollout: Get a practical deployment plan for your products and existing systems.

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FAQ

Things Distribution and Compliance Teams Ask Us

Origin works at every tier of your distribution chain including stockists, sub-dealers, and village-level retailers who may not have consistent connectivity. Each scan event is logged with GPS coordinates and queued for upload when connectivity is available. Your dashboard shows the full chain of custody from your manufacturing facility to the last-mile retailer as a single traceable record.
Yes. Each batch designated for a subsidised scheme gets territory and channel restrictions in Origin. Any scan outside the authorised zone triggers an immediate alert to your distribution management team with the scan location, time, and product details. You have documented evidence of diversion before the product reaches the end buyer in the wrong market.
Origin stores a complete chain-of-custody record for every batch in a format that maps to standard regulatory audit requirements in India, the US, Europe, and ISTA-compliant markets. When your compliance team gets an inspection notice, they pull the full lot history from the dashboard and export it in the format the inspector needs. No manual document assembly required.
Dealers and stockists use a simple mobile app or web interface to scan when they receive or dispatch stock. There is no complex training required. Most dealer onboarding runs through a 20-minute guided walkthrough. Your regional sales representatives can handle onboarding in the field during their normal dealer visits. We provide training materials in local languages on request.
Yes. Origin has API connectors for major ERP systems including SAP, Oracle, and Microsoft Dynamics. Batch creation, dispatch, and receipt events can be synchronised bidirectionally. Your logistics and finance teams continue using existing systems while Origin adds the traceability layer on top. The integration scope is scoped and agreed before the project starts so there are no surprises mid-deployment.
Yes. Origin is built for multi-geography deployment from a single platform. Each market gets its own configuration including regulatory linkage, language localisation, and territory rules. Your head office dashboard sees everything across all markets while regional managers see only their own data. One contract, one integration, global coverage.

Every Batch Should Have a Story You Can Read.

80+ brands across 11+ countries use Acviss to trace their products and protect their distribution networks. Book a call and we will map your current traceability gaps and show you what it takes to close them.

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