Brand Protection Matters!

Brand is much more than just a logo or trademark or a name; it’s a valuable asset that represents a company’s identity, values and reputation. An era dominated by digital advancements and global connectivity puts brand reputation a critical aspect of a successful brand protection strategy.

Brand Protection Strategy | Protect your brand
333 Mn+

Companies active in 2023.

85% Brands

Face Trademark infringements

77%

Consider brand safety a priority

What is brand protection | Brand Protection Strategy | Protect your brand

What is Brand Protection?

A comprehensive approach of monitoring and addressing abuse and potential threats that could destroy your business before you know it. The need for safeguarding your brand is paramount in today's globalized and digital landscape, where your supply chain are vulnerable to various risks that can compromise their integrity.

Protecting a brand ensures

Tick mark

Consumer trust

Tick mark

Preserves market share

Tick mark

Safeguards revenue

Tick mark

Upholds brand value

The Threats to Your Business

Counterfeiting

The production and distribution of imitation goods that replicate the appearance and features of genuine products. They are of inferior quality and potentially harm the reputation.

Domain Phishing

Scammers register domain names that are intentionally similar or identical to a well-known brand’s domain. They divert web traffic away from the authentic site for malicious purposes.

Trademark Infringement

Unauthorised use of your trademark, logo or other recognizable elements to confusion among consumers infringing your IP rights and potentially harming your brand’s reputation.

Social Media Impersonation

Scammers create fake social media profiles that mimic the official accounts of a brand. This can be used for spreading false information and engaging in fraud, damaging the brand’s online reputation.

False Advertising

Perpetrators engage in making false or misleading claims about a product or service, often to scam unsuspicious customers. This harms the reputation of the targeted brand and leads to legal consequences.

Unauthorized Resale

This leads to issues such as inconsistent product quality and unauthorized distribution, negatively impacting the brand’s control over its market presence.

Acviss
Safeguarding Your Brand

We have been at the forefront of the counterfeit battle. With years of research and development, we have refined the solution that can weed out counterfeits from every nook and corner of the world. Our phygital brand protection solution rooted in innovative technology helps you to counter your threats without breaking a sweat.

Acviss Brand Protection Solution | Brand Protection Strategy | Protect your brand

Unique Labels

Acviss Proprietary 2D and 3D labels integrated into the product.

Dashboards Support

Get vital insights of product and customer behaviour.

Brand protection and counterfeiting solution acviss

Seamless Verification

Authenticate products by scanning the labels using a mobile device.

Real-time Flagging

Report fakes instantly, notifying the brands and customers. 

Holistic Security Provider

Acviss was launched in 2016 and has catered to over 80 plus brands across different industries and expanded its operations globally over 11 countries.
Authentication Technology

Authentication Technologies

Patented cutting-edge authentication technologies to create secure and tamper-evident solutions tailored to your unique product characteristics.

Track and Trace system

Track and Trace Systems

Monitor your supply chain from manufacturing to distribution  allowing you to pinpoint and eradicate counterfeit threats swiftly

customisable-security-acviss-secure

Customizable Security Features

From unique serialization to hidden security elements, our experts work closely with you to develop a robust and tailored strategy.

intelligent data

Intelligent Data Analytics

Monitor and analyze market trends, consumer behaviour and potential threats. We empower you with actionable insights to stay one step ahead of counterfeiters.

Defending Your Brand

We don’t just protect brands online; we empower them to thrive with confidence in the digital age. Contact us today for a personalized consultation and let us tailor a strategy that safeguards your brand’s reputation and profitability.

Acviss Brand protection solution | Brand Protection Strategy | Protect your brand

Protecting your Brand

Don’t wait until counterfeiters strike. Secure your brand with Acviss.

Popular Blog Posts